7UP’s Bold Lime Shift | Phoenix News

7UP is pulling off a bold, 15-year-reset with a full flavor overhaul—ditching “lemon lime” for “lime lemon” to dominate with zesty lime. Across all variants, including Zero Sugar and Cherry, the brand’s new “Flip the Sip” campaign targets Gen Z and Gen Alpha with a sharper, fresher taste designed to reignite interest while keeping longtime fans on board. It’s a risky but high-stakes move to make the iconic soda feel modern and magnetic in a crowded market. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/91058393f15507c0