8: 22K LinkedIn Followers → €2M/Year (Zero Cold Outreach) | Matej Lancaric

How one solo consultant turned 22K LinkedIn followers into a €2M/year business - without cold outreach, without ads, and without a single sales call.UA consultant Matej Lancaric shares how LinkedIn became his main client channel and how he built a seven-figure solo business where clients come to him through content alone.In this episode you'll learn:- How 22K LinkedIn followers built a €2M/year solo consulting business- Why he never does cold outreach and still never runs out of clients- The daily LinkedIn content system behind posting every day- Why "basic" knowledge is your most valuable content- How he sustains a weekly newsletter for nearly 200 editions- Why he tried AI for content and stopped — it killed his voice- How niching down to one industry made him the obvious choice- The real revenue stack: consulting, content, products, investing- Why most podcasts die after 5 episodes- Why the posts you think suck often perform the best- Why consistency beats volume every time on LinkedInGuest: Matej Lancaric — UA Consultant & Co-host of 2.5 GamersHost: Renata Ravilova - Founder of CoPostlyListen to more episodes of From Zero to LinkedIn Hero for real LinkedIn growth strategies from founders, consultants, and growth leaders - no gurus, no recycled advice.