#8: Justin Brown - Filming Big Waves, Letting go of Clients, and Finding Freedom on YouTube

In this episode, we sit down with Justin Brown, co-founder of Primal Video and a leading voice on YouTube strategy to unpack his journey from freelance filmmaking to building a business that reaches millions.Justin shares the wild ride of working with elite athletes and dodging near-death moments on shoots, to hitting burnout in his video business and making a bold pivot into online content. He opens up about the emotional wake-up call from his young daughter that changed everything, how 49 subscribers nearly made him quit YouTube, and why choosing the right audience matters more than chasing numbers.This conversation is full of gold for creative entrepreneurs. From building a sustainable video business, to navigating self-doubt, letting go of bad clients, and finding purpose through helping others.Whether you’re in the early days of content creation or rethinking your business altogether, Justin’s story is proof that impact can start small and grow into something extraordinary. Enjoy!