#8 - Principles-based Product Marketing with Doug Weatherhead (VP Marketing at Lokavant)

After a 2-week break, the Cut the Bullshit marketing podcast is back! Excited to feature Doug Weatherhead, VP of Marketing at Lokavant, discussing principles-based Product Marketing. Check out the great convo on why Marketing is like a fitness bootcamp, why PMM should be your first Marketing hire (and when it shouldn't), and how to keep the perfect from becoming the enemy of the good. Courtesy of Abdul RastagarCo-founder of Sirona Marketing⁠www.sirona.marketing⁠