8 Years, 400 Episodes, and the Lessons We Learned the Hard Way

What does it actually take to build a top-ranked leadership podcast from scratch, and keep it going for 400 weeks in a row?8 years ago, Em convinced me to walk away from my role as CEO of a multi-billion dollar business to build a micro-startup with a simple premise: give away your very best insights for free on the podcast, and trust that the impact will follow. Our purpose became: to improve the quality of leaders, globally.What followed was 400 episodes (570 if you include the short Monday episodes), 8 million downloads, a global audience, and more lessons than either of us expected, about burnout, about money, about the milestones that don't deliver what you think they will, and about what it actually takes to build something that lasts.In this episode, Em and I go behind the scenes of Your CEO Mentor and this podcast for the first time, sharing what we got wrong, what we'd do differently, and the moments that meant more than any revenue milestone ever did!  ————————Get the insider edge with the No Bullsh!t Leadership Hub on Skool - completely FREE!Join like-minded leaders who love the podcast and dive into exclusive resources, real conversations, and weekly challenges designed to sharpen your leadership game.Don’t miss out, join now!————————You can connect with me at:Website: https://www.yourceomentor.comFacebook: https://www.facebook.com/yourceomentorInstagram: https://www.instagram.com/yourceomentorLinkedin: https://www.linkedin.com/in/martin-moore-075b001/Youtube: https://www.youtube.com/@YourCEOMentor————————Our mission here at Your CEO Mentor is to improve the quality of leaders, globally. Your boss wants more with less. Your team wants less, full stop. You're stuck in the middle.Leadership Beyond the Theory is 9 weeks to promotion-ready leadership.2,800+ leaders from 150+ organisations. 99% would recommend.Doors are now open for the June 2026 cohort, they close Fri 26 June!Join the cohort here: https://go.leadershipbeyondthetheory.com/ Hosted on Acast. See acast.com/privacy for more information.