EPISODE · May 15, 2026 · 30 MIN
8 Years and 601 Demoes Later... YouTube Buried My Channel
from TL Toneworks Podcast · host Jonathan Guillemette
After 8 years and 601 videos, I never expected to record an episode like this.In this episode of the TL Toneworks Podcast, I talk openly about burnout from making guitar gear demos, the growing problems inside the guitar gear industry, and how YouTube’s 2025 algorithm changes impacted creators in the gear space.This isn’t a rant or a “YouTube is dying” video. It’s an honest discussion about where guitar culture is heading in 2026, why audience behavior has changed, and why many players are asking better questions before buying new gear.We discuss: • Why traditional guitar gear demos stopped feeling sustainable • The changing mindset of guitar players and consumers • Why many pedal companies struggle with long-term marketing • The reality of gear saturation and declining resale value • How YouTube algorithm changes affected gear-focused channels • Whether Gear Acquisition Syndrome is fading • Tariffs, inflation, and the hesitation around buying gear in 2025–2026 • What creators like That Pedal Show, Phil McKnight, and JHS Pedals understood early • What’s next for TL Toneworks and the future of the channelIf you’ve ever felt overwhelmed by constant gear releases, changing algorithms, or the pressure to always buy the “next thing,” this episode will probably resonate with you.⏱️ Episode Chapters 00:00 — Burned out after 8 years of gear demos 00:50 — How the channel started 04:46 — When audience behavior began shifting 05:26 — Why viewers watch gear demos differently now 06:53 — Why companies keep releasing new pedals 08:00 — The marketing problem in the guitar gear industry 10:16 — Why selling gear feels harder now 11:00 — The resale value problem with smaller brands 12:42 — How YouTube’s 2025 algorithm changes hurt gear channels 16:01 — Is Gear Acquisition Syndrome fading? 17:11 — How gear creators accumulate massive collections 19:11 — Buying guitar gear during inflation and tariffs 22:31 — The consumer mindset shift nobody talks about 23:21 — What successful gear creators understood early 26:05 — Why new gear releases feel less exciting 27:24 — What’s next for TL ToneworksTL Toneworks is a podcast about guitar tone, gear culture, amp modeling, pedals, recording, and the changing world of music equipment.Hosted by Jonathan Guillemette, each episode explores the real conversations happening in the guitar community — from digital vs analog gear to the future of guitar content creation and the music industry itself.🎧 Available on Spotify, Apple Podcasts, YouTube, and all major podcast platforms.📺 YouTube: https://www.youtube.com/@TL_Toneworks 📷 Instagram: https://www.instagram.com/tl_toneworks/
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After 8 years and 601 videos, I never expected to record an episode like this. In this episode of the TL Toneworks Podcast, I talk openly about burnout from making guitar gear demos, the growing problems inside the guitar gear industry, and how YouTube’s 2025 algorithm changes impacted creators in the gear space. This isn’t a rant or a “YouTube is dying” video. It’s an honest discussion about where guitar culture is heading in 2026, why audience behavior has changed, and why many players are ...
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8 Years and 601 Demoes Later... YouTube Buried My Channel
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