80: What Culture REALLY Is (and How to Fix Yours) episode artwork

EPISODE · Apr 14, 2025 · 12 MIN

80: What Culture REALLY Is (and How to Fix Yours)

from Business is Good with Chris Cooper

Culture Is What You TolerateIn this episode of BusinessIsGood, I give full credit to Keith Cunningham, author of The Road Less Stupid, for one of the clearest insights I’ve ever heard about culture:“Culture is what you tolerate.”It’s not about nap rooms, Red Bull in the fridge, or inspirational posters. Culture is shaped by what we allow, what we ignore, and how we interact with each other—especially when things get uncomfortable.Here’s what I cover:Why most companies unintentionally build a culture of mediocrityHow to tell if your “rules” are just suggestionsThe real drivers of culture: accountability, clarity, consistencyWhy culture is built one relationship at a time—not between people and “the business”What to do about that top performer who’s killing your cultureThis episode will help you reframe what culture actually is—and give you the tools to rebuild it from the inside out.Connect with Chris Cooper:Website - https://businessisgood.com/

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80: What Culture REALLY Is (and How to Fix Yours)

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