EPISODE · Sep 3, 2026 · 40 MIN
80 - What Your Skin Is Trying to Tell You with Dr. Sarah Villafranco
from Trust Your Innersense™ with Joanne Starkman · host Innersense Organic Beauty
From the ER to the SoapmakingIn this warm, wise, and deeply honest conversation, Joanne sits down with her longtime friend and fellow industry veteran Dr. Sarah Villafranco, the physician turned founder behind Osmia Skincare. Sarah spent ten years as an ER doctor, showing up for people during the hardest moments of their lives. But something was quietly burning out inside her. After losing her mother and with a three-month-old on her hip and a head full of grief, Sarah signed up for a soapmaking class at a local ranch in Colorado. And everything changed. She talks about what it felt like to hold that spark inside herself before she was ready to say it out loud, how her mother's voice from the other side gave her the courage to finally go for it, and what it looks like to leave one calling and step fully into another.What Goes On Your Body Matters More Than You ThinkSarah has never been afraid to say what she knows. In this part of the conversation, she pulls no punches about the two ingredients she would remove from everyone's life if she could: synthetic fragrance and sodium lauryl sulfate. She explains why the data around synthetic fragrance is pointing somewhere we cannot ignore, why dermatitis, eczema, and even some autoimmune patterns may have more to do with our daily products than we realize, and how she actually discovered the power of Osmia's black clay facial soap by using herself as the test subject. This is the kind of conversation that makes you go home and read every label in your bathroom, in the very best way.How Good Are You Willing to Have ItThere is a question Joanne once asked Sarah at an event in Denver that Sarah has never forgotten. How good are you willing to have it? Sarah carries it into her meditation practice now, and she shared it here with all of us. This final part of the conversation opens into something bigger than skincare. Sarah gets honest about aging, about the days she looks in the mirror and hears the mean girl voice, and about how catching that voice has become its own form of progress. She talks about what she truly wants for her daughters, why she refuses to center her brand around anti-aging, and why doing good work and good work together is the answer she always comes back to when she starts comparing herself to others. Fifteen years in and still going, Sarah is a reminder that staying rooted in your purpose is its own kind of beauty.Meet Sarah Villafranco, MD and OSMIA Visit OSMIA Skincare Website Explore Osmia's Skin & Wellness Resources Follow Sarah Villafranco, MD on Instagram Follow OSMIA Skincare on InstagramChapters01:41 Welcoming Dr. Sarah Villafranco 03:31 Ten Years in Emergency Medicine and What Felt Unsettled 06:29 Losing Her Mother and the Moment That Changed Everything 09:24 The Soap Making Class That Lit Her Up 10:23 Holding the Spark Before She Was Ready to Share It 12:12 Courage to Pivot and a Husband Who Said Yes 12:54 What Researching Skincare Ingredients Revealed 15:16 The Problem with Synthetic Fragrance 17:11 Two Things to Ditch for Healthier Skin 18:43 Sulfates, Dermatitis, and Why Your Skin Might Be Struggling 21:03 Expanding Our Definition of Beauty 27:08 Inside Osmia's Products: Where It All Started 28:46 Perioral Dermatitis and the Black Clay Facial Soap 32:42 What Is Lighting Her Up Right Now 35:03 Seasonal Scents and the Craft Series 37:50 How Good Are You Willing to Have ItLet's chat! [email protected] the Innersense™ Community https://innersensebeauty.com/pages/newsletter-sign-upLet's Stay Connected https://www.instagram.com/joannestarkman https://www.instagram.com/innersenseorganicbeauty/ https://www.instagram.com/innersensepro/ https://www.facebook.com/InnersenseOrganic/ https://www.youtube.com/c/InnersenseOrganicBeautyClean hair care & body products Use code JOANNE15 to save 15% on first purchases at https://innersensebeauty.com/Want to elevate your salon? (New Pro Clean Color Line) https://innersensebeauty.com/pages/salons https://innersensebeauty.com/pages/educationLet’s chat! [email protected] Join the Innersense™ Communityhttps://innersensebeauty.com/pages/newsletter-sign-up Let’s Stay Connectedhttps://www.instagram.com/joannestarkman https://www.instagram.com/innersenseorganicbeauty/ https://www.instagram.com/innersensepro/ https://www.facebook.com/InnersenseOrganic/ https://www.youtube.com/c/InnersenseOrganicBeauty Clean hair care & body productsUse code JOANNE15 to save 15% on first purchases at https://innersensebeauty.com/Want to elevate your salon? (New Pro Clean Color Line)https://innersensebeauty.com/pages/salonshttps://innersensebeauty.com/pages/education
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From the ER to the Soapmaking In this warm, wise, and deeply honest conversation, Joanne sits down with her longtime friend and fellow industry veteran Dr. Sarah Villafranco, the physician turned founder behind Osmia Skincare. Sarah spent ten years as an ER doctor, showing up for people during the hardest moments of their lives. But something was quietly burning out inside her. After losing her mother and with a three-month-old on her hip and a head full of grief, Sarah signed up for a soapma...
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80 - What Your Skin Is Trying to Tell You with Dr. Sarah Villafranco
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