81: Become a Content Creation Machine with Helena Escalante

This is the fifth of an 8 week series from the Glow at Podcast Row event where I was a top podcaster and featured speaker in NYC!  For the next 8 weeks you will hear tips, tricks, and incredible stories from women on a mission.  5/8 with Helena Escalante! Helena Escalante is a certified copywriter and marketing strategy expert. She curates programs for the business community in New York and is a frequent keynote speaker on topics about copywriting, content strategy, leadership, and marketing. Smart Hustle Magazine gave her the 2018-2019 "Entrepreneur of the Year Award" and Hibox.co named her as a "Top 10 Leadership Influencer." She's the author and "Chief Bookworm Officer" of EntreGurus.com, a blog with readers in 150+ countries that provides ideas and actions from the best business books that anyone can read in under 5 minutes. American Express recommends reading her blog as a valuable "resource for entrepreneurs" and UpJourney.com endorsed her as a "Personal Development Expert, Author and Blog to Follow."  ———--------- In this episode we talk about: -Why repurposing content is beneficial for business -How to create better content -The WRITE acronym -The secret to content that converts -How to increase sales in content writing   Questions: -How did you get to where you are today, and what do you do?- -When did you decide 'this is the business I want to start? -How many languages can you speak? -Do you provide done for you services or are you teaching your clients to become better writers?  -How can we craft a captivating piece of content?  -How can someone increase sales in their content writing?  -What are 3 must haves for creating content for our audience?  -Since this podcast is all about becoming Fiercely Unstoppable, can you tell us about a time that you overcame an obstacle and when you did you felt victorious?   Connect with Helena! Website: https://entregurus.com/ LinkedIn: https://www.linkedin.com/in/helenaescalante/ Special link: Helena's FREE W.R.I.T.E. process https://entregurus.com/brooke  ———---------   Want some other free goodies? Affirmations.  Confidence. Success. $10k months