82: Matt Cybulsky

Matt Cybulsy came by this week to discuss how alexa works as well as a bunch of other fun things like food, the public school system and frowny faces. Matt Cybulsky is the founder and chief consultant of Ionia - Behavioral Insights LLC. Matt’s fascinated by understanding and influencing human dynamics. As such, he's devoted his craft to assisting clients incorporate psychological value into new and innovative approaches unlocking deep consumer and employee value. An interdisciplinarian, Matt arms organizational teams with immersive, user-centered behavioral science methods to address strategic and innovative delivery challenges. With his deep experience across the healthcare continuum having led multiple innovation programs focused on the patient-consumer experience, he's been instrumental in successful business transformations adding capabilities uniquely rooted in human dynamics.