82: Steve Gordon | How to create momentum in business development

This is Part 2 of our podcast series on escaping obscurity. Today, I share the 3 secrets to creating momentum in business development. Most people look around and see the “overnight” successes that are popular in the business press and on the web, and think that’s normal. The truth is that there is no such thing as an overnight enduring success. All enduring successes in business have a foundation under them, built up over years. The foundation acts like a flywheel and creates momentum that becomes unstoppable… The trick is creating the momentum. In today’s episode I share how to do that (and the one key ingredient that’s hiding under your nose). Listen here… And, if you’ve not gone there yet, you’ll want to visit sellingprofessionalservices.com—a new site where we’ve collected our best thinking on, well…selling professional services. We cover more than what I could share on today’s podcast. -Steve Gordon P.S. If you missed Part 1 of this series get it here. P.P.S. Stay tuned next week…I’m going to show you how to package up everything from the first two episodes and use it in your firm.