#83 | AI Won’t Replace Marketers—But Marketers Who Use AI Will Replace You episode artwork

EPISODE · Aug 13, 2024 · 59 MIN

#83 | AI Won’t Replace Marketers—But Marketers Who Use AI Will Replace You

from Clinician to CEO : Export Your Medical Device With Confidence By Overcoming Go To Market Roadblocks For Medtech Growth

AI is here—and it's already transforming the way businesses approach marketing, operations, and customer experience.In this episode, Hakeem Adebiyi sits down with Tim Butler, Founder and CEO of Innovation Visual, to explore the real-world impact of AI on business. From fears around job displacement to the power of automation in marketing, Tim shares expert insights on how to integrate AI tools strategically without losing the human touch.Learn where AI is making the biggest impact in digital marketing todayUnderstand how to build a clear data strategy that supports smarter AI adoptionDiscover why this technological shift mirrors the industrial revolution—only fasterTune in now to find out how to use AI as a growth driver, not a gimmick—and why your approach to data might be the real game-changer.Message me via DM on LinkedinBook a 30 min discovery call for the Healthcare Export Accelerator ProgrammeThis podcast is for clinicians turning medical devices into real businesses, with practical insight on go to market strategy, exporting, and scaling in international MedTech.

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This conversation with Tim Butler, Founder and CEO of Innovation Visual explores the impact of AI on business, particularly in the field of digital marketing. The discussion covers the fear of job losses, the transformation of marketing strategies, and the adoption of AI tools in different countries Takeaways AI has the potential to transform marketing strategies, particularly in areas such as chat and call centers, content generation, and image editing. The adoption of AI tools should be driven by efficiency and performance goals, with a focus on understanding data and leveraging it to improve customer experiences. When integrating AI into marketing strategies, it is important to have a clear data strategy, join up data sources, and consider the context and expertise that humans bring to the table. AI has the potential to transform society on a wide scale, similar to the industrial revolution, but at a faster pace. 📝 Join the mailing list to get the show notes for every episode here: https://newsletter.thesalesaccelerationformula.com/p/ec379987-4595-45e7-94ad-bab547df9280 (⁠⁠⁠⁠⁠https://thesalesaccelerationformula.com/podcast-show-notes/⁠⁠) 📺 Watch this episode on the Hands On Business Podcast: https://youtu.be/OORMHkdK9jc (⁠⁠https://youtu.be/7CdztmkoVJQ) 🔗Contact Tim : https://www.linkedin.com/in/hakeemad (⁠⁠⁠⁠) LinkedIn: https://www.linkedin.com/in/adriankoehler (⁠https://www.linkedin.com/in/timbutler101/r⁠)

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#83 | AI Won’t Replace Marketers—But Marketers Who Use AI Will Replace You

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This episode was published on August 13, 2024.

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