83: Renewals; AI Prospecting; Event Trends; Human Connection; Retention episode artwork

EPISODE · Jan 16, 2026 · 9 MIN

83: Renewals; AI Prospecting; Event Trends; Human Connection; Retention

from Sell Smarter® from SalesFuel · host SalesFuel.com

In this week's show, we're shaking things up for you. Wondering how to spark more customer renewals that actually stick? I’ve got some inspo for your sales toolbox. Then, if AI feels like a mysterious robot in prospecting, we’re demystifying it—no sci-fi degree required. Marketers, get comfy—we’ll break down which event marketing trends are actually worth your energy this season. Plus, I’m recapping the jaw-dropping insights from my interview with Frank Somma on why B-to-B is secretly just people-to-people. And for all the bosses and big thinkers out there, yes—we’ve got practical ways to build an employee retention strategy your team will talk about in the best way. Every week we give you 5 new sales insights and strategies so you can Sell Smarter® Sell Smarter® is brought to you every week by the sales and research experts at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SalesFuel.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Be prepared to be brilliant with SalesFuel!   #SellSmarter #SalesSuccess #MarketingStrategy #LeadershipSkills #EmotionalIntelligence #VideoMarketing #ContentMarketing #ExecutivePresence #AIinSales   Read more insights like this every day at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠salesfuel.com/blog⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this week's show, we're shaking things up for you. Wondering how to spark more customer renewals that actually stick? I’ve got some inspo for your sales toolbox. Then, if AI feels like a mysterious robot in prospecting, we’re demystifying it—no sci-fi degree required. Marketers, get comfy—we’ll break down which event marketing trends are actually worth your energy this season. Plus, I’m recapping the jaw-dropping insights from my interview with Frank Somma on why B-to-B is secretly just people-to-people. And for all the bosses and big thinkers out there, yes—we’ve got practical ways to build an employee retention strategy your team will talk about in the best way. Every week we give you 5 new sales insights and strategies so you can Sell Smarter® Sell Smarter® is brought to you every week by the sales and research experts at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SalesFuel.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Be prepared to be brilliant with SalesFuel!   #SellSmarter #SalesSuccess #MarketingStrategy #LeadershipSkills #EmotionalIntelligence #VideoMarketing #ContentMarketing #ExecutivePresence #AIinSales   Read more insights like this every day at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠salesfuel.com/blog⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

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83: Renewals; AI Prospecting; Event Trends; Human Connection; Retention

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This episode is 9 minutes long.

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This episode was published on January 16, 2026.

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In this week's show, we're shaking things up for you. Wondering how to spark more customer renewals that actually stick? I’ve got some inspo for your sales toolbox. Then, if AI feels like a mysterious robot in prospecting, we’re demystifying it—no...

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