84 - A conversation David Willows (Co-founder and Strategic Director) and Suzette Parlevliet (Co-Founder and Experience Director) at YELLOW CAR

With extensive experience in advancement, communications, admissions and marketing in International Schools, David and Suzette share their journey founding Yellow Car. We explore the unique approach David and Suzette facilitate with schools and organisations, "Experience Strategy", engaging school leaders and school teams to intentionally design the experience of their school.    About David Willows   DR DAVID WILLOWS is Co-founder and Strategic Director at [YELLOW CAR]. Between 2005 and 2022, he was Director of Advancement at the International School of Brussels, Belgium. During this time, he grew to be widely regarded as one of the most innovative practitioners in the field, helping to shape and define the future of Advancement in schools. He was recently listed as one of the world’s Top 10 Global Educational Influencers. An author and regular keynote speaker & trainer at international events around the world, David is passionate about helping schools advance in ways that are relevant for today’s educational landscape.   David Willows on Social Media Twitter: @davidwillows LinkedIn: https://www.linkedin.com/in/davidwillows/   Website: www.yellowcar.io [YELLOW CAR] Community: https://community.yellowcar.io Fragments II Blog: www.yellowcar.io/blog   About Suzette Parlevliet   SUZETTE PARLEVLIET is Co-founder and Experience Director at [YELLOW CAR]. Previously, she joined the Advancement team at the International School of Brussels, Belgium in 2013. During this time, she oversaw the school’s brand development, communication strategy, web design, and content production until, in 2019, she took up the role of Manager of Experience Design.  Today, Suzette brings expert insight into the day-to-day life of an innovative Advancement office and is skilled at supporting others to be successful in their role.   Suzette Parlevliet on Social Media Twitter: @SuzetteParlevl1 LinkedIn: https://www.linkedin.com/in/suzette-parlevliet-2203967b/   John Mikton on Social Media LinkedIn: https://www.linkedin.com/in/jmikton/ Twitter: https://twitter.com/jmikton Web: beyonddigital.org   Dan Taylor on social media: LinkedIn: https://www.linkedin.com/in/dantcz/ Twitter: https://twitter.com/DanTaylorAE Web: www.appsevents.com   Listen on: iTunes / Podbean / Stitcher / Spotify / YouTube Would you like to have a free 1 month trial of the new Google Workspace Plus (formerly G Suite Enterprise for Education)? Just fill out this form and we’ll get you set up bit.ly/GSEFE-Trial