85: AI Video Marketing: Strategies, Tools, & What Actually Works

Wistia surveyed over 500 marketers to find out how they're using AI for video marketing - what's working, what's not, and where teams are seeing real results.On this episode, host Jenn Mancusi is joined by Sam Balter, Head of Content at Wistia and former Director of Media at ZoomInfo. Sam has produced and marketed several podcasts for B2B brands, including the award-winning podcast Weird Work.Learn which AI video marketing tools teams are using across the production workflow, how teams are scaling video production while improving performance, and how AI is enabling video personalization at scale.Consider this your front-row seat as Sam breaks down the data and reveals what separates the teams getting results from those just adding tools to their stack.Want to check out the Wistia AI Video Report for yourself? Click here: https://wistia.com/explore/ai-video-trends