85 | The Hot Seat with Art Shalomov & Tanya Brown

What if you could sit in on a real coaching call and hear exactly what’s keeping another Rainmaker stuck?Hey there, Rainmakers!Today, I’m pulling back the curtain and letting you inside two real one-on-one coaching conversations with Art Shalomov and Tanya Brown, two students in my Catalyst coaching program.This is The Hot Seat. No polished interview. No prepared answers. Just real loan officers bringing me the real stuff happening inside their businesses—and us coaching through it together.Art came to me overwhelmed by all the things he thought he needed to do to stand out. We unpack the mindset shift that helped him rediscover his confidence, lean into being a trust builder, and double down on a simple relationship strategy that has him on pace to nearly double his production.Then Tanya gets in the hot seat with a completely different challenge: building the habit of prospecting. She knows she’s good at it when she does it, but staying consistent while serving clients and running her business is another story. We break down what’s working, what keeps pulling her away, and how to protect the Rainmaker activities that actually grow the business.As you listen, I want you coaching yourself right alongside Art and Tanya. Because their challenges may look different from yours, but there’s a good chance something said in these hot seats is exactly what you need to hear.Key InsightsYour greatest differentiator might be the trust you build, not another productStop trying to be someone else and double down on what makes you great.Sales is a numbers game, so keep filling the top of your funnel even when business gets busy.Prospecting works when you protect it instead of waiting until you feel motivated to do it.You don’t have to do everything to grow your business. You have to consistently do what matters most.Ask yourself what you would bring to the hot seat because that may be exactly where your next breakthrough begins.Are you ready to make it rain? Let’s do this!Guest LinksArt ShalomovWebsite: https://crosscountrymortgage.com/phoenix-az-4639/arthur-shalomov/LinkedIn: https://www.linkedin.com/in/artshalomov/Tanya BrownWebsite: https://preferredrate.com/loan-officer/tanya-brown/LinkedIn: https://www.linkedin.com/in/tanyabrown14/PLUS! Do you want to be in the Hot Seat?Got a sales challenge, mindset block, leadership question, or growth decision you’re wrestling with? Send Shayla your question by video, audio, or in writing, and it could be featured in an upcoming Hot Seat episode.Submit your question: https://kprpwoltlbp.typeform.com/to/WC24kOIK Submit a question: https://kprpwoltlbp.typeform.com/to/WC24kOIKTake my Sales Archetype Quiz: https://quiz.shaylagiffordcoaching.com/Nominate someone to be on the podcast: https://shaylagifford.com/podcast/Connect with Shayla:https://www.instagram.com/shaygiff/https://www.linkedin.com/in/shayla-gifford-3019396/Show Links:https://shaylagifford.com/https://shaylagifford.com/podcast/https://shaylagifford.com/catalyst/Guild Mortgage:https://www.guildmortgage.com/