866 » How To Do More Deals By Positioning The Lease Option Correctly

One of the mistakes that people make is that they try to sell the lease option concept, but they lose every single time. Instead, you should start thinking about how it’s all about positioning. In this coaching call, Gavin walks some of our students through the wall they keep running into as they talk to sellers. Positioning yourself as an investor when you talk to sellers should be the basis of all of your conversations. You are investors, even if you plan on using a lease option. Explaining to a seller what a lease option is right away can be overwhelming, especially if they’ve never worked with an investor before. As Gavin walks our students through what they’re doing, you can see this really cool “Aha!” moment when they realize that they’re assuming what the seller wants. It’s easy to think you know what the seller wants, but when you approach a deal waiting to be sold on whether you should buy the house, you give the seller a chance to talk. While the seller is convincing you that you should buy their house, they’re convincing themselves even more that they’re ready to sell it, no matter what. They might be a tired landlord or an out-of-state homeowner, but either way, when they realize they have a chance to make some money, they’ll get excited about an offer. Sometimes a sandwich lease option won’t work for a situation, so Gavin shows our students how to transition from a sandwich lease option to an assignment lease option. When you work with coaches like Gavin or myself, we can help you figure out where your script needs some tweaking. Sometimes all you need is an outsider’s view to help you see where you can improve. What’s Inside: —One of the biggest mistakes made with the lease option concept. —How a coach can help you untangle one of your common problems. —How one offer can make another offer look better. —Don’t assume you know what the seller wants; let him tell you. —The point where you should mention lease options (and it might surprise you!).