EPISODE · May 3, 2026 · 2H 5M
87 - April Recap - AI, New Players & Shifting Power in Verticals
from Let's talk about Verticals · host Michaela Bergmann
We’ve wrapped up Easter and already moved past the fourth month of the (vertical) year — and April definitely delivered a lot to unpack 📊 Beyond our usual categories, this month calls for a broader, more critical perspective. One of the most defining trends right now is the growing impact of AI on the vertical ecosystem 🤖 From content production to storytelling structures and scaling capabilities, AI is increasingly reshaping the rules of the game — and challenging existing success models.At the same time, there’s notable movement on the talent side 🎭 A well-known actor is no longer ReelShort-exclusive and is now appearing in new contexts. This highlights just how dynamic and competitive the space has become.On the platform front, we’re also seeing fresh momentum 🚀 A newly launched, heavily promoted app has entered the market, aiming to establish itself through strong positioning and aggressive marketing. Whether it can sustain that momentum remains to be seen — but it has already captured attention.All in all, April once again shows how fast-paced and multifaceted the vertical universe is ⚡ Between technological disruption, rising competition, and new entrants, it’s more important than ever not just to track developments — but to actively interpret them.Joining the discussion:* Michaela (Host) @lets_talk_about_verticals* Aline @i.love.verticals* Dalia @verticalfilmslover* Shikha Dia @verticalviewweekly* Caitlyn @verticait* Meagan @realreeldramaOur Monthly Recap gives you direct insight from the audience perspective on what truly stood out… and what definitely didn’t.This month’s categories:🎭 Actor/Actress of the Month🎬 Supporting Role of the Month💫 Chemistry of the Month🏆 Vertical of the Month💩 Crap/Disappointment of the MonthAs always, we keep it open, honest, and unfiltered — celebrating what we love about the Vertical industry while also calling out where there’s clear room for improvement.A refreshingly entertaining yet critically reflective conversation you don’t want to miss 🎙️✨Enjoy listening!
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87 - April Recap - AI, New Players & Shifting Power in Verticals
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