#877 Be a Great Podcast Guest

So you want to be a podcast guest.  Before you start reaching out to potential shows my guest, Joe Matz suggests you need to start with Why do you want to be a podcast guest. There are a number of reasons. Some people, have just launched a book and they want to do a virtual book tour. Others want to get their authority positioning out there. Joe also mentioned, SEO because when you're on a podcast, you get links back to your website. So the podcast increases your backlinks. Other reasons might include reaching new audiences. If reaching new audiences is you goal, start by looking at what podcasts are they listening to? That's where you want to go!   About Joe  Joe is a Certified Professional Coach who excels in building value and developing a plan for success using a systematic approach to create a unique business that stands out from the crowd, delivers results, and transforms a business into a money making machine. His goal is straightforward – to help serious business owners see a dramatic and immediate increase in leads, sales, and revenue.    Joe is also one of the authors in More than a Few Written Words, and essay collection from some of my favorite guests.