#88 Cathy Brown on purpose, connection and communication
from Leading Through Uncertainty
Send us Fan Mail Cathy Brown is the Chief Executive of i-SE, a social enterprise that provides business support services for social enterprises in the West Midlands. Cathy brings a wealth of experience from both the commercial sector as well as social enterprises and social movements. We discuss the importance of having a strong sense of purpose in an organisation and the importance of social value in business. Talking to Cathy, I’m struck by how everything comes down to connection and communication. If we build good relationships and we communicate effectively, we can do great work in the world that has a positive impact on society. That sounds so easy yet we all know how tricky relationships and communication can be! The purpose of my own business is to enable people to thrive at work through connection and communication. I wonder if we switched our perspective to enabling humans to thrive, we might deliver work that was more purposeful and ultimately lead the change we need to see in the world What change do you want to see in the world and how does your work lead or support that change? www.judejennison.com
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