88. How to Get Started as a Programmatic Media Trader

We welcome Nima Fallahi of GroupeConnect to the Sensei's corner. Nima is a Senior Programmatic Analyst at GroupeConnect, a full-service marketing company based in Boston, Massachusetts. In this episode, Nima and I discuss life as a programmatic media trader and what it's like when you first enter the programmatic media industry. We also take a deep dive into Nima's programmatic media journey. Timestamp: 01:33 - Nima's Introduction 02:44 - What is programmatic media? A simplified definition. 08:08 - Nima's programmatic media journey 15:15 - Challenges you may face in programmatic media 28:46 - 3 Takeaways from Today's Episode 32:51 - Nima's 2 Wins and A Challenge 36:19 - Nima's Fun Fact 38:04 - One Thing Nima Wish He Knew Before Guest Information: Nima Fallahi- Senior Programmatic Analyst of GroupeConnect LinkedIn Meet Our Team: Hélène Parker - Chief Programmatic Coach Programmatic Meet Up | Website | LinkedIn | Twitter Programmatic Digest - Youtube | LinkedIn | Instagram The Reach & Frequency Course - Listeners get a 10% discount with code podcast10 Clint Davis - Editor LinkedIn Andria Singletary - Podcast Manager Website | Instagram | Facebook | LinkedIn