EPISODE · Apr 9, 2026 · 57 MIN
#88 Wine with Anya: Will Wine Certification Help Your Career?
from Serves You Right · host Andrew Roy
Most people think they “don’t get wine.” I’d say that’s not true. The industry often trains you to feel that way. And the people from inside the tent? Burned out, selling bottles they don’t even believe in.In this episode, you meet someone who walked straight through that machine… and walked away to do her own thing.She chased certification, worked inside one of the biggest wine distributors in the world and realized something uncomfortable: wine in business isn’t always about taste…it’s about pressure, perception, and profit.You’ll hear the exact moment she realized she knew far less than she thought. The brutal truth about certifications that nobody says out loud. And the one simple shift that makes ordering wine feel effortless instead of embarrassing.People ordering wine chase labels, ratings, and approval instead of understanding what they actually like. That’s why they feel intimidated ordering at restaurants, default to the same safe bottle, and assume experts know something they don’t. This episode breaks that illusion.Expect to learn:Why wine “expertise” often has nothing to do with tasteThe fastest way to learn wine without spending thousandsWhat to do when a server clearly doesn’t know wineHow to order a bottle confidently in any restaurantThe hidden reason people attack wine content onlineLinks:Instagram: Wine with AnyaCourt of Master Sommeliers Service starts now.Follow the show: Spotify, Apple Podcasts, YouTubeI talk to people in and around the service industry space. I'm looking to hear from the people I wish I could have talked to when I was coming up in bars. Said another way: I am trying to make sense of this wild, beautiful mess that can be a life working in bars, and help others that are feeling similarly confused and/or lost. Check out the Podcast Website Here and get in touch with me!Classic Episodes You May Like:Doug Frost MW MSJeffrey MorgenthalerET: Entrepreneur (and creator of Surfer on Acid)Edward Slingerland's Masterful work on IntoxicationAndrew Hurley of Vegas.WineChris Tunstall of A Bar AboveTony Abou-GanimBobby "G" GleasonAs always, I’m just here taking notes, trying to figure out what it all means.Cheers
What this episode covers
Most people think they “don’t get wine.” I’d say that’s not true. The industry often trains you to feel that way. And the people from inside the tent? Burned out, selling bottles they don’t even believe in.In this episode, you meet someone who walked straight through that machine… and walked away to do her own thing.She chased certification, worked inside one of the biggest wine distributors in the world and realized something uncomfortable: wine in business isn’t always about taste…it’s about pressure, perception, and profit.You’ll hear the exact moment she realized she knew far less than she thought. The brutal truth about certifications that nobody says out loud. And the one simple shift that makes ordering wine feel effortless instead of embarrassing.People ordering wine chase labels, ratings, and approval instead of understanding what they actually like. That’s why they feel intimidated ordering at restaurants, default to the same safe bottle, and assume experts know something they don’t. This episode breaks that illusion.Expect to learn:Why wine “expertise” often has nothing to do with tasteThe fastest way to learn wine without spending thousandsWhat to do when a server clearly doesn’t know wineHow to order a bottle confidently in any restaurantThe hidden reason people attack wine content onlineLinks:Instagram: Wine with AnyaCourt of Master Sommeliers Service starts now.Follow the show: Spotify, Apple Podcasts, YouTubeI talk to people in and around the service industry space. I'm looking to hear from the people I wish I could have talked to when I was coming up in bars. Said another way: I am trying to make sense of this wild, beautiful mess that can be a life working in bars, and help others that are feeling similarly confused and/or lost. Check out the Podcast Website Here and get in touch with me!Classic Episodes You May Like:Doug Frost MW MSJeffrey MorgenthalerET: Entrepreneur (and creator of Surfer on Acid)Edward Slingerland's Masterful work on IntoxicationAndrew Hurley of Vegas.WineChris Tunstall of A Bar AboveTony Abou-GanimBobby "G" GleasonAs always, I’m just here taking notes, trying to figure out what it all means.Cheers
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#88 Wine with Anya: Will Wine Certification Help Your Career?
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