89: Explaining and Improving the Know, Like & Trust Factor for Medical Practices with Brian Dooley, Found of Independence Digital

Brian Dooley, Founder of Independence Digital, describes his Know, Like & Trust strategy for improving relationships with patients. This issue (18:50): What is the Know, Life & Trust strategy? Utilizing search engine marketing to increase exposure Why a content marketing strategy trumps SEO tricks The importance of Google My Business for local marketing Personalizing your doctor profile Tips for building trust through reputation and reviews