#8ONMarketing: “Being important is not what you should strive to be, but responsible” - Simon Kaheru.

Sustainability is steadily rising up the agenda for consumers and brands alike. There’s an opportunity for brands to get sustainability right, and  those who get it right to help drive change. Meet THE conscious Ugandan, Simon Kaheru the  Director of Public Affairs & Communications of Coca-Cola Beverages Africa Simon dives deep into; His journey into the comms space. Impressive CSR campaigns in Uganda. “Wokeness” Being part of the community Social Media Facade What has worked for him all these years Advice to new comers - hint “Start where you are” Sustainability strategy GOLD: What it will take for Uganda to achieve and thrive in a booming middle-class economy in 2040. Follow up with Simon on LinkedIn here and Twitter @skaheru Find out more about the Podcast Producer/ Host here send inquiries to [email protected] or call/ WhatsApp +25678537996. Resources The Conscious Ugandan blog #woke #conscious #sustainabilty #CSR #brands #SimonKaheru #writing #communtiy #brandpurpose #Corporateaffairs #Marketingleaders #relevance #bumplove #media #communicationsolutions #marketing #influencers  PODCAST DISCLAIMER The views and opinions expressed in the episode are those of the guests. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough, take out what works for you. As of 22.12.21