#9: Connection Before Conversion – How Your Type Builds (or Avoids) Authentic Relationships

In this episode of The Enneagram Edge, we're flipping the script on sales. It’s not about perfect pitches — it’s about powerful connection. Discover how your Enneagram type naturally builds trust, where it might unintentionally block it, and how to use this awareness to build deeper, more aligned relationships in your business. When you lead with connection, conversion follows with ease.What you will learn in this episode: · Why connection matters more than conversion in sales (1:00)·  Connection is the Bridge to Commitment (1:45) The myth of “just pitch better” and the truth about trust in sales.·  Each Type’s Strength in Building Connection (3:22) Discover your Enneagram type’s natural connection superpower.· Common Disconnects By Type (9:19) Where each type might unintentionally block connection — and what to watch for.· How to Use Your Type to Build Deeper Relationships with Prospects (15:15) 3 simple steps to lean into your strengths and soften your blind spots.· Pre-Conversion Trust Builders (19:30) Tactical tips for building trust before you ever make an offer:·  Mini Script – Lead With Your Type’s Strength  (24:40) A plug-and-play conversation starter that sets the tone for authentic sales conversations.Important Links & Resources:Check out the free guide: "Sell Like You: The Enneagram-Based Sales Blueprint": https://margotzaher.com/sell-like-you-sales-blueprint/Don’t know your Enneagram type? Use this link to get your free 10-question assessment test. https://tinyurl.com/Enneagram-AssessmentGet an in-depth Enneagram Typing session and integration point analysis by using this link:  https://margotzaher.com/enneagram-typing-session/Let’s Connect:Follow me on Instagram @Margotmindsetcoach for Enneagram, productivity, and business-building tips.Have feedback or questions? Email me at [email protected]’d love to hear from you!  Share your thoughts on Instagram and tag us [@yourhandle] so we can keep the conversation going!Thank You for Listening! Enjoyed today’s episode? Follow and leave a review to help us reach more entrepreneurs looking to unlock their Enneagram edge. I’m planning on adding bonus episodes to the feed and if you’re not following, there’s a good chance you’ll miss out.