#9 - Experten-Talk - CDP und mehr mit Mario Hain

What this episode covers

Es gibt wirklich viele Begriffe im Marketing, die durch die Aneinanderreihung von Buchstaben abgekürzt werden: CPC, MAT, CRM, NPS, CMS und CDP. Letzteres ist ist, laut Sitecore, die Lebensader für Daten. Was genau dahinter steckt, welche Systeme respektive Technologien man kennen sollte und wie und für was man sie genau einsetzt erläutert unser Podcast-Host Kevin Gründling zusammen mit seinem Gast Mario Hain von Cloudbridge. LinkedIn-Profil von Mario: https://www.linkedin.com/in/mario-hain/

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Frequently Asked Questions

How long is this episode of Become a SMar(t)ketingStar?

This episode is 39 minutes long.

When was this Become a SMar(t)ketingStar episode published?

This episode was published on December 3, 2023.

What is this episode about?

Es gibt wirklich viele Begriffe im Marketing, die durch die Aneinanderreihung von Buchstaben abgekürzt werden: CPC, MAT, CRM, NPS, CMS und CDP. Letzteres ist ist, laut Sitecore, die Lebensader für Daten. Was genau dahinter steckt, welche Systeme...

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