9. Jobs To Be Done with Jim Kalbach - Part 2

Welcome back to part two of our interview with Jim Kalbach. Hop on in, and let’s continue our conversations from part one. Missed the previous episode? See below for links to the show. Jim Kalbach is an author, speaker, and instructor in design. Jim has authored the books Designing Web Navigation, Mapping Experiences, and the most recent one, The Jobs To Be Done Playbook, which we will be talking about in this episode. Jim is currently the Chief Evangelist at MURAL, the leading online whiteboard. He is responsible for advocating for imagination work, remote collaboration, creative teamwork, design thinking, and more. Main Takeaways: ● How to apply Jim’s recipe for successful innovations ● The Jobs To Be Done Playbook is a tool that’s not for everyone ● How they are utilizing Jobs To Be Done at MURAL Be sure to check out full show notes at https://innovationmeetsleadership.com/resources or click "Episode Website" below. To learn more about Jim, you can follow him on LinkedIn and Twitter: @kalbach, or Head on over to or head on over to https://experiencinginformation.com/. Learn more about the Jobs To Be Done Toolkit at https://www.jtbdtoolkit.com/. These are proven solutions to advance your innovation process. Check out our website  innovationmeetsleadership.com or connect with us on Instagram or Facebook @innovationmeetsleadership.  Don't forget to subscribe and leave a 5-star review. Let’s go transform something!