#9 - Making Content Creation Less Stressful, Repurposing Content, and Finding Your Voice on Linkedin with Andy Owen from Techsmith

If you are a higher ed marketer, or part of the  marcomm team in some fashion, you know that the demand for content and staying in the algorithm and all that is always looming over your head. Maybe you sat down at your desk this morning and thought “what the heck am I going to post today”.. You’re running out of ideas, and you know you should be more consistent but you’re just don’t have the content at the ready you wish you did and you don’t have the luxury of a content writer,  well, there are some shortcuts and these are the problems we address on today’s episode with my guest Andy Owen, from Techsmith.  Links referenced:  -Download "3 Absolutely Crucial Components Every Compelling College Student/Alumni Testimonial Needs" -Connect with Andy Owen -Techsmith.com