9. Perfume

The world of high end perfume is surprisingly lucrative, considering that scent is often the most ignored of our senses. But one can't judge a scent solely by the brand and shape of the bottle. With the right amount of attention, perfume can be a key to a whole olfactory world. Articles of Interest is a limited-run podcast series about fashion, housed inside the design and architecture podcast 99% Invisible. Launched in 2018 by Avery Trufelman, the show encourages people to rethink the way we look at what we wear and what it says about us. Learn about your ad choices: dovetail.prx.org/ad-choices