9. Unlocking the Power of Your Website: Turning It into a 24/7 Employee with Izzy Waite

For all my DIY website enthusiasts, this one is for you. We're joined by the talented Izzy Waite, owner of Izzy Waite Design and the host of the IG live series, Holistically Branded. Izzy is a branding expert (I call her my branding therapist) who shares her tips on creating a powerful brand and website for your business. Izzy is the master of seeing what makes people special and she shares this process as we chat about the importance of branding for your business and how you can create a stand-out brand. With a check in the branding box, Izzy then shares her insight on how to create a fire home page that is an experience for the viewer and also some of her best DIY website tricks to convert website visitors into customers. Before we wrap up the episode Izzy openly shares a few dynamite pieces of advice from her most significant learning experiences as an entrepreneur, and tips to help you balance and blend life and business.   Also, check the show note below for details on Izzy's free resources like a free website audit service she offers! Episode References FREE Website Audit FREE Webinar - Designing Your Home Page with Purpose Check out Izzy's work with my 🔥homepage Connect with Izzy Learn more on her website Hang out with her on IG Come say hi! @brittanymillersocials⁠ on IG ⁠https://www.brittanymillersocials.ca/ 00:00 Intro 2:00 Izzy introduction 4:20 Importance of branding 10:50 Brand strategy 13:35 Website strategy 18:50 DIY website help 21:45 Izzy's free website audit 23:20 Making a fire homepage 30:00 Sales page 35:27 Biggest failure 37:00 Becoming an Entrepreneur 40:30 Blending life and business 44:12 Wrap up