90. Being A Project Manager in the Programmatic Industry

We welcome Alexus Smith of IAB to the Sensei's corner. Alexus is a Project Manager at IAB, which equips the media and marketing industries to excel in the digital economy. In today's episode, Alexus and I discuss project management and event planning in the programmatic advertising industry and what is required to plan a major event in our industry. Timestamp: 01:26 - Alexus' Introduction 03:38 - What is Project Management? A Simplified Definition. 09:33 - Alexus' Favorite Part of Program Planning 11:27 - What is a Communication Plan? 15:06 - Alexus' Superwoman Moment 21:00 - Three Things to Consider When Planning & Managing an Event 25:55 - Networking Tips for Introverts 31:29 - Alexus' Journey 34:49 - Skills Needed to Be a Project Manager 38:44 - Alexus' Weekly Self-Care Resources Mentioned in the Episode Alanna Foxx Affirmation Videos: Youtube Fabiana Ferrarini Queen Warriors Workout Program: Website | Instagram Guest Information: Alexus Smith - Project Manager at IAB LinkedIn Meet Our Team: Hélène Parker - Chief Programmatic Coach Programmatic Meet Up | Website | LinkedIn | Twitter Programmatic Digest - Youtube | LinkedIn | Instagram The Reach & Frequency Course - Listeners get a 10% discount with code podcast10 Clint Davis - Editor LinkedIn Andria Singletary - Podcast Manager Website | Instagram | Facebook | LinkedIn