#90 Breaking Down Apple's $2.5 Billion Bet On Major League Soccer

Apple TV has signed a 10-year deal with Major League Soccer and will become the exclusive home of all MLS games globally starting next year. The deal is worth at least $250 million annually, or $2.5 billion over ten years, and that is 2.8x the $90 million MLS currently earns from its TV deals. But does that mean it's a good deal for Major League Soccer? Today's episode breaks it all down. Enjoy! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.