907 | B Labs and B Corps: Making Business a Force for Good - Social Entrepreneurship Course

Ever wondered how businesses can truly be a force for good beyond just profit? In this lesson, we dive into the innovative world of B Labs, exploring the distinctions between Public Benefit Corporations (PBCs) and B Corp certification. Discover how these structures and certifications enable companies to legally commit to and demonstrate social and environmental responsibility, moving beyond traditional capitalistic practices.🎯 Learning Objectives• Differentiate between a Public Benefit Corporation (PBC) and B Corp certification.• Understand the mission and impact of B Labs in fostering socially responsible businesses.• Identify how companies like Patagonia and Kickstarter utilize these frameworks to institutionalize their social and environmental impact.• Recognize the role of collective action, such as the B Corp Climate Collective, in addressing global challenges.📚 About the Course Have you ever wondered what it would be like to create real change? You don't have to start your own organization to make a difference in the world. Everyone can learn the social entrepreneurship mindset and skillset to build social impact. In this course, you will immerse yourself in a social or environmental challenge you want to tackle. You'll start by researching your topic of choice, talking to people, and ideating a potential solution that you can contribute. Then, you'll build a business model around that solution, understanding concepts like measuring social change, ensuring financial viability, funding and pitching. This course is a safe space to experiment and explore. You'll be guided by a ten stage framework to help structure your journey. Along the way, you'll hear from social entrepreneurs around the world through case studies and campus conversations. These include Yale alumni, members of the New Haven community, and global changemakers. Everyone is welcome to join this course! You can apply your lived, learned, or professional experience to discover how you're going to make a difference.📺 Watch the full playlist on YouTube: https://www.youtube.com/playlist?list=PLh9mgdi4rNezbi0aRJeVnt99ynTVZG1PL 🎓 Enroll on Coursera for assessments and a certificate: https://online.yale.edu/courses/creating-change-through-social-entrepreneurship 🌐 Explore more learning opportunities on Yale Online: https://online.yale.edu/courses/creating-change-through-social-entrepreneurship #SocialEntrepreneurship #YaleCourse #Impact #Changemakers #BusinessPlan #DesignThinking Learn more about your ad choices. Visit megaphone.fm/adchoices