93: How To Build A Successful Barber Brand w/ Gary Spencer & Gianni Cardinale | (Part 2)

Anthony Laban returns with Gary Spencer and Gianni Cardinale for Part 2 in Michael Douglas’s Studio, cutting straight to the truth about building a successful brand. The trio dives into whether a brand is born from a carefully crafted strategy or if it happens by accident…Gianni shares how he meticulously planned the Cardinale Collective to be a high-end, minimal salon experience inspired by brands like Aesop, while Gary reveals the "eureka moment" that led to the creation of the Great British Barber Bash. They also get honest about the unglamorous reality of being an international educator, the importance of integrity when collaborating with other companies and the value of a long-term business strategy over "fast rewards". This is a must-listen for any barber looking to build more than just a clientele - it's for those who want to build a lasting legacy.Join us at the Barber Bash in November! 👇https://linktr.ee/BARBERBASHFOLLOW US 🐂 ✂️Linktree: https://linktr.ee/thenoblebarberpodcastInstagram: https://www.instagram.com/thenoblebarberpodcastTikTok: https://www.tiktok.com/@thenoblebarberCredits:Filmed & Edited by HAMLIN STUDIOS: https://www.instagram.com/hamlinstudios/?hl=en-gbTHE NOBLE BARBER PODCAST Hosted by industry professional and award-winning barber Anthony Laban. Joined weekly by industry professionals to talk about barbering, becoming and maintaining a barber shop, hiring, employment, money and cutting through the crap of the industry.