94: How Wedding Photographers and Filmmakers Can Stand Out in a Saturated Market

In a world of moody tones and cinematic trailers, Kyle Smith took a different path—and it paid off. In this episode, Kelley and Taylor chat with the founder of 87 & Smith about embracing authenticity, breaking the mold of traditional luxury branding, and building a standout wedding filmmaking business that’s both personal and profitable.In this episode, we cover:✅ How to craft a wedding film brand that reflects YOU✅ Why luxury clients are drawn to originality✅ How to define your voice and attract aligned clients✅ The role of mindset in standing out in saturated markets✅ Why different is better when building a creative business🎯 Ready to break away from the norm and build something original?This episode is your blueprint for creative and brand freedom in the wedding industry.🔗 Learn more: thelevelupco.com📲 Follow us: @thelevelupco | Guest: @87andsmithTimestamps:00:00 – 03:00 | Introduction03:00 – 10:00 | The Power of Non-Traditional Branding10:00 – 17:00 | Finding & Owning Your Creative Voice17:00 – 25:00 | Standing Out in a Saturated Market25:00 – 31:00 | From Creative to Business Owner31:00 – 35:00 | Encouragement for Creatives Finding Their LaneThe next round of The Luxury Mastermind will start in Fall 2026! We are thrilled to welcome you inside our signature 8 week program. Learn more + save your seat here >> https://thelevelupco.com/mastermind📲 Love this episode? Screenshot and share it on social media! Tag us on Instagram at @TheLevelUpCo and let us know your biggest takeaway.The Level Up Co. Resources:- Wedding Planner Email Templates: https://thelevelupco.com/planner-email-template-bundle- Elevated Client Experience Bundle: https://thelevelupco.com/client-experience-bundle- Elevated Shot List: https://thelevelupco.com/elevated-shot-list- The Luxury Framework Course: https://thelevelupco.com/theluxuryframework- The Luxury Pricing Mini Course: https://thelevelupco.com/resetConnect with Taylor , Kelley + The Level Up Co.:🔗Instagram: https://www.instagram.com/thelevelupco/🔗Taylor's Instagram: https://www.instagram.com/taylorpetrinovich/🔗Kelley's Instagram: https://www.instagram.com/618studios/💻Website: https://thelevelupco.com/