94 // Interview with TikTok Expert Mazarine Ayina

Drop us a message!In this week’s episode, Chloe direct messages Social Media Strategist and TikTok creator, Mazarine Ayina. Together they discuss Mazarine’s top strategies for creating optimised content for TikTok, along with how she grew her audience to over 50,000 followers.Episode Highlights⭐ 01:36 - How did Mazarine get into marketing? ⭐ 05:00 - Why are we drawn to content that feels raw and unfiltered? ⭐ 07:09 - What are the key ingredients of a successful TikTok video? ⭐ 10:54 - How important are trends on social media? ⭐ 13:47 - How easy is it to put together a TikTok strategy? ⭐ 16:17 - Are you making use of everything on TikTok? ⭐ 19:17 - Why is building trust so important in digital marketing? ⭐ 21:40 - What are the best examples of brands that have made use of TikTok? ⭐ 24:35 - What are some of the biggest mistakes that brands can make on TikTok? ⭐ 26:17 - Maz' Rapid Recommendations! Mazarine BioMazarine Ayina is a freelance content strategist and founder of Strategise with Care. With over 4 years of experience working in social media marketing, Mazarine is helping creators and business owners create content strategies to reach their goals. Further Reading: ⭐ Five INCREDIBLE TikTok Statistics https://www.giraffesocialmedia.co.uk/5-incredible-tiktok-statistics-you-need-to-know-infographic/ ⭐ The Most Important Social Media Marketing Trends to Plan for in 2021 https://www.giraffesocialmedia.co.uk/social-media-marketing-trends-in-2021/⭐ How to Master the Basics of SEO https://www.giraffesocialmedia.co.uk/master-seo-basics/ Want more episodes? Try these:⭐ Top Tips for Social Media Growth https://thegsmpodcast.buzzsprout.com/1265663/8548345-46-top-tips-for-social-media-growth⭐ The Daily Struggles of a Social Media Manager https://thegsmpodcast.buzzsprout.com/1265663/8705869-51-the-daily-struggles-of-a-social-media-manager⭐ How Will the iOS Update Affect Social Media Managers?  https://thegsmpodcast.buzzsprout.com/1265663/8463369-43-what-does-the-ios-update-mean-for-social-media-managers  Connect with us on Social MedWant to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.About Giraffe Social’s Social in 10 PodcastGiraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail.Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes.Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!