EPISODE · Oct 30, 2018 · 1H 13M
94. Plant-Based Disruption: Winning the Dairy Case With Miyoko Schinner, Miyoko's Kitchen
from Bulletproof Your CPG Brand · host Miyoko Schinner With Miyoko's Kitchen & Daniel Lohman
94. If your brand is stuck in the "alternative" set, you're leaving sales—and influence—on the table. Retailers still silo plant-based brands away from the core category, limiting visibility, velocity, and growth. That positioning mistake costs you traffic, basket size, and long-term authority at shelf. In this episode, I sit down with Miyoko Schinner of Miyoko's Kitchen to unpack how disruptive brands can shift from "niche alternative" to true category leader. We talk about scaling from a small mission-driven startup to national distribution, partnering with large CPG companies without losing your voice, and reframing plant-based as the future of dairy—not a substitute for it. If you want to understand how to drive category growth, influence retailers, and position your brand as indispensable, this episode is for you. Get instant access on the show webpage: RetailSolved.com/session94
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94. Plant-Based Disruption: Winning the Dairy Case With Miyoko Schinner, Miyoko's Kitchen
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