#94 — Professor Winnifred Louis on The Psychology of Effective Activism

In this episode of Better Thinking, Nesh Nikolic speaks with Winnifred R. Louis about ways on how to create a successful activism campaign. Winnifred R. Louis is a Professor in the School of Psychology at the University of Queensland. Her research interests focus on the influence of identity and norms on social decision-making. She has studied this broad topic in contexts from politics and community activism to health and environmental choices. She is a Fellow of the Society for the Psychological Study of Social Issues, a Fellow of the Society for Personality and Social Psychology, and a Fellow of the Australian Psychological Society. Winnifred has served or is serving on the editorial board of journals including Peace and Conflict: The Journal of Peace Psychology, the Journal of Personality and Social Psychology, Journal of Social and Political Psychology, and Behavioral Sciences of Terrorism and Political Aggression. She is a member of numerous professional associations including the Centre for Research in Social Psychology, at the University of Queensland; the Association for Psychological Science; the Society for Personality and Social Psychology; and the Society for Australasian Social Psychology. Episode link at https://neshnikolic.com/podcast/winnifred-louisSee omnystudio.com/listener for privacy information.