96. The 4 Levers of Sales Velocity w/ Pete Crosby

This week on the Sales Hacker podcast, we speak with Pete Crosby, Chief Revenue Officer at Ometria. Prior to Ometria, Pete has been growing SaaS revenue teams for almost 20 years. He’s run revenues at the Viadeo from Series A to IPO, and most recently took Triptease from $2 million to $10 million in a successful Series B in just 18 months. He's one of the three founding members of the London Revenue Collective. Today we’re talking about the management track, employee motivation, and the levers of sales velocity. What You’ll Learn    Why not every top-performing SDR is cut out for management — & who is 2 Frameworks for motivating your employees The 4 levers of sales velocity & why this number baffles the board Book recommendations & shoutouts galore  The GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.