#96 The TikTok Dealer: Livestreaming Car Negotiations to 1,000s, How dealers can kill on social media, Is the Cybertruck a flop? | George Saliba, Dealer Principal at J&S Mitsubishi

Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with George Saliba, Dealer Principal at J&S Mitsubishi where we discuss: why he's livestreaming car buying to thousands, how dealers can kill on social media, is the Cybertruck a flop? and much more. This episode of the Car Dealership Guy Podcast is brought to you by: Car Dealership Guy Industry Job Board - Connecting world-class talent with top-notch companies in Automotive. Find your next role—or start hiring today—at CDGJobs.com. Interested in advertising with Car Dealership Guy? Drop us a line here Interested in being considered as a guest on the podcast? Add your name here Topics: (00:00:00) - Intro (00:00:41) - How George and CDG connected (00:04:26) - Blowing up on social media (00:05:56) - George’s career and background (00:15:08) - Social Media approaches (00:25:51) - What advice would you give dealers to grow on social media? (00:26:56) - How many cars are you buying now? (00:31:23) - Do you see dealerships incentiving salespeople to move cars via social? (00:36:53) - George’s future opportunities (00:44:04) - Thoughts on the market (00:51:01) - Closing thoughts Check out George Saliba on social: TikTok Instagram Everywhere else Check out J&S Mitsubishi here. Check out the website for more (https://dealershipguy.com) and follow me on X @GuyDealership! (https://x.com/guydealership) This podcast is for informational purposes only and should not be relied upon as a basis for investment decisions.