969: Selling as a Process, with Mark Cox

Mark Cox is the founder of In The Funnel, a sales consulting firm. On today's episode we discuss why sellers need a repeatable process to convert prospects into paying clients. Because as Mark says, "In the absence of selling as a process, sales pursuits become a series of unrelated events." Mark shares his 3 critical concepts that sales is built on. And he talks about why professional salespeople need to think about their buyer’s view of what is going on and how they help them through THEIR process vs. driving them through your sales process Connect with Andy: LinkedIn | https://bit.ly/Andy-LinkedIn Sponsored by: ringDNA | Transform your sales team into a high-performing revenue engine | www.ringDNA.com Qualified | The #1 conversational sales & marketing platform for Salesforce | www.Qualified.com Explore the ringDNA Podcast Universe: Sales Enablement Podcast | https://bit.ly/SEP-LP Selling with Purpose Podcast | https://bit.ly/SWP-LP RevOps Podcast | https://bit.ly/RP-LP