#97: How to Set Up a Landscaping Salesperson to Succeed

Hiring a dedicated salesperson feels like the natural next step for a growing landscaping business.  But here’s the problem—most companies hire a salesperson expecting results to improve… and when they don’t, they assume they hired the wrong person.  In this episode of The Landscaping Growth Script, Katy breaks down why that’s usually not the case.  Because the issue isn’t just who you hired—it’s how your business is set up to support them.  You’ll learn:  The two types of salespeople in the landscaping industry—and how they differ  Why salespeople often underperform (and what they’re actually exposing)  How to quickly diagnose where your sales process is breaking down  The key systems, messaging, and marketing your salesperson needs to succeed  What to put in place before hiring a salesperson—or how to fix your current setup  If you’ve hired a salesperson and aren’t seeing the results you expected—or you’re thinking about adding one—this episode will help you avoid a common (and expensive) mistake.  Because a salesperson doesn’t fix a weak system.  They expose it.