982. #TFCMS - What To Know Before Building A Produce Freight Brokerage!

Today's live episode features an industry veteran, Colby Varley, talking about the niche-based business of Advanced Transportation Services, Inc. in the produce market! Listen in as we discuss the importance of specialization, sustainable revenue, carrier relationships, the produce shipment dynamics, market conditions, and customer management.   About Colby Varley Colby is a recognized thought leader, industry veteran, and the co-owner of Advanced Transportation Services Inc. His industry expertise spans 40 years in refrigerated transportation, bringing unparalleled knowledge and a history of operational excellence.   Connect with Colby Website: https://advancedtransportationservices.com/  Email: [email protected]  Phone: 559-627-0274  LinkedIn: https://www.linkedin.com/in/colby-varley-5ba57a69/  Instagram: https://www.instagram.com/colby_varley_ats/  Facebook: https://www.facebook.com/colby.varley/   📊📉 Don't miss out on the latest market trends by subscribing to your TOP Transportation Morning Show! 🌎   🎬🎯 #TheFreightCoach Morning Show is LIVE every weekday at 10:30 AM CST to break down transportation industry headlines! Mark your calendars!   🤝 Shoutout to my sponsors!👇 https://info.denim.com/chrisjolly     https://spi3pl.com/   https://www.greenscreens.ai/ https://tai-software.com/    🚚 Ditch your carrier packet, drive more carrier sales, and get better load coverage with seamless digital onboarding, TMS integration, and smart load coverage by visiting https://brokercarrier.com/.   🚀🔥 To sign up for my Newsletter, go to http://eepurl.com/iNoHco, get in touch with me through the social media channels below, and subscribe to my YouTube Channel!👇 ▶️ https://www.youtube.com/channel/UCjrL70IEnCfDkNaiYMar3jw  📷 https://www.instagram.com/thefreightcoach/  🕊️ https://twitter.com/thefr8coach  💼 https://www.linkedin.com/in/chris-jolly-a183aa6a/