99. Dino Colombo - How to Spend Your Marketing Dollars and an Ingenious Ad Campaign.

“We shot these commercials. We had people sending us money. They would send me a check…so that we would donate to the humane society of our choice, in their name.” On this week’s episode Maria talks with attorney and co-founder of Colombo Law, Dino Colombo. They discuss putting 100% or their marketing dollars into trucks, how “Smile Break” commercials changed everything, and why John Morgan is a visionary. Highlights 02:56 100% trucks 06:51 Smile Breaks 26:45 Morgan & Morgan Guest Dino Colombo (@colombolaw on Instagram) is co-founder of Colombo Law. He has been litigating complex personal injury and wrongful death cases for the past 26 years. Mr. Colombo’s practice focuses on trucking accidents and other catastrophic injury cases You can get in touch with Dino at https://www.colombolaw.com Host Maria Monroy (@marialawrank on Instagram) is the Co-founder and President of LawRank, a leading SEO company for law firms since 2013. She has a knack for breaking down complex topics to make them more easily accessible and started Tip the Scales to share her knowledge with listeners like you. _____ LawRank grows your law firm with SEO Our clients saw a 384% increase in first-time calls and a 603% growth in traffic in 12 months. Get your free competitor report at https://lawrank.com/report. Subscribe to us on your favorite podcast app Rate us 5 stars on iTunes and Spotify Watch us on YouTube Follow us on Instagram and TikTok