99: The Death Folder Every Entrepreneur Needs (But No One Wants to Talk About)

What happens to your business if you're suddenly unavailable - tomorrow, next month, or forever? This week, Nata Salvatori gets real with Julie Fried, the upbeat genius behind the Entrepreneur’s Death Folder. They talk about the uncomfortable but necessary truth: you are the bottleneck in your business.Whether it’s death, disability, or a surprise sabbatical, your clients, team, and family deserve a plan that protects them. Julie shares how her own journey—becoming a mom overnight through adoption—pushed her to finally build the system she’d been thinking about for years. Now, she’s helping entrepreneurs create digital continuity plans that reduce chaos and increase clarity in moments of crisis.You’ll learn what to include in a business continuity plan, how to name your key contact, and why documenting your systems is an act of self-love. This isn’t about being dramatic - it’s about being a real CEO.Resources Mentioned:Julie’s Entrepreneur Death Folder: https://dallasgirlfriday.com1Password for managing business credentialsTake the first step: name your key person, get your logins organized, and start building your folder one piece at a time.Support the show