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A:360 Podcast #16 - Measuring Analytics ROI episode artwork

Jan 31, 2017 9 min

A:360 Podcast #16 - Measuring Analytics ROI

from A:360 | The Knowlton Group Hosted by The Knowlton Group

Today's A:360 discusses a few suggested ways to measure the return on investment (ROI) for your analytics initiatives. A common question I receive is "how do we determine the effectiveness of our analytics efforts?". This podcast's intent is to present a few possible ways to answer that very question.

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A:360 Podcast #16 - Measuring Analytics ROI

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This episode was published on January 31, 2017.

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