A $70 Bottle Beat the $200 Shelf | Larceny C926 Closes Tomorrow

Wednesday's American Whiskey Industry Brief leads with Heaven Hill's Larceny Barrel Proof C926 — 130.4 proof, 14.2 years, $69.99 MSRP — and the national ship window closing Thursday, May 21. Today is the last realistic day to contact your specialty retailer before secondary takes over above $100 for the same bottle. First Sip covers barrel proof and cask strength: what the term means, why the 21-proof gap between C926 and Maker's Mark 46 Cask Strength tells you something useful, and how three drops of water changes what you taste at 130 proof. Bar Talk: Heaven Hill's pricing discipline versus Beam Suntory's $89.99 entry — where the wheated barrel-proof tier breaks. Full report at chasingtheunicornpodcast.com/the-brief.