A/B Testing - Jakob Graff

We talked about: Jakob’s background The importance of A/B tests Statistical noise A/B test example A/B tests vs expert opinion Traffic splitting, A/A tests, and designing experiments Noisy vs stable metrics – test duration and business cycles Z-tests, T-tests, and time series A/B test crash course advice Frequentist approach vs Bayesian approach A/B/C/D tests Pizza dough Links:  Jakob's LinkedIn: https://www.linkedin.com/in/jakob-graff-a6113a3a/ Product Analyst role at Inkitt: https://jobs.lever.co/inkitt/d2b0427a-f37f-4002-975d-28bd60b56d70 Join DataTalks.Club: https://datatalks.club/slack.html Our events: https://datatalks.club/events.html