A Balanced Scorecard

from Az MBA a zsebedben · host Az üzleti iskola

Mi is az a sokat emlegetett Balanced Scorecard, és hogyan használható stratégiai menedzsment eszközként? Miért tekintik holisztikusabbnak és jelentőségteljesebbnek, mint a vállalati teljesítmény hagyományos rövid távú pénzügyi mérőszámait?

Episode metadata supplied by the publisher feed · Published Nov 18, 2025

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A Balanced Scorecard

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