EPISODE · Jan 28, 2026 · 16 MIN
A Better Angle on Influencer Marketing with Brandi Boatner, Global Influencer Marketing at IBM Corporate Affairs
from The Better Angle
Brandi Boatner joins The Better Angle to break down the influencer vs. creator debate, reveal how she approaches scaling global creator programs, and share her predictions on how influencer marketing will evolve - and whether it will even exist as a standalone discipline by 2030.
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A Better Angle on Influencer Marketing with Brandi Boatner, Global Influencer Marketing at IBM Corporate Affairs
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